Jennie Introduces Korean Snacks on The Jennifer Hudson Show
Jennie introduces Korean snacks on the popular North American talk show The Jennifer Hudson Show. / YouTube Jennifer Hudson Show
In a remarkable show of star power, BLACKPINK’s Jennie has sparked a global craze for Korean snacks—and made Billboard history at the same time.
On March 10 (local time), Jennie appeared on the popular U.S. talk show The Jennifer Hudson Show to promote her first solo album Ruby. During the interview, she introduced American viewers to some of her favorite Korean childhood snacks, including Nongshim’s Banana Kick.
“This was my favorite snack as a kid,” Jennie said, holding up the product. She added with a smile, “It does taste like banana, but in a very unexpected way.”
Her comment instantly went viral on social media, with global fans buzzing over the snack. Soon after, snacks like Banana Kick, Shrimp Crackers (Sae-Woo-Kkang), and Whale Snacks (Gorae Bob) began trending internationally. Riding the wave, Nongshim posted a clever illustrated version of Banana Kick and Shrimp Crackers on their official social media on March 19.

As Banana Kick, Shrimp Crackers, and other snacks became global trends, Nongshim responded with a witty post. / Nongshim official Instagram
Fans responded with excitement, leaving comments like:
“Banana Kick has always been my fave too,”
“World-class snack, world-class queen,”
“BRB, buying Banana Kick because Jennie eats it,”
“I’m loyal to Rosé’s pick—spicy shrimp crackers,” and
“Been eating it for 28 years straight,”
These reactions show just how powerful Jennie’s influence is in sparking both nostalgia and new cravings around the world.
A Snack That Changed the Game—Since 1978
Launched in 1978, Banana Kick quickly became one of Nongshim’s signature snacks. At a time when bananas were considered a rare and expensive fruit in Korea, the idea of enjoying a banana-flavored snack was groundbreaking.
Back then, a single banana cost about 100 KRW—double the price of a typical 50 KRW bus fare.
Made primarily from corn, Banana Kick blends the savory crunch of a corn snack with a sweet banana aroma that melts in your mouth, making it a nostalgic favorite even decades later.
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